Position your brand as a valued ADA partner by supporting an ADA Info Tower. These 8-foot towers will be strategically placed in high-traffic areas inside of the Exhibit Hall, providing an excellent opportunity for members and potential members to discover more about ADA or the 2027 Scientific Sessions. Your support will enhance visibility and engagement within the event!

Benefits:

• Your graphics will be prominently showcased on two sides of an 8-foot tower, alongside ADA graphics on the remaining two sides. This placement ensures maximum visibility for your brand.
• Supporter will be recognized in the mobile app and on-demand platform.

​Price: $15,000 per Tower (Limited Opportunity)

Step away from the hustle of the Exhibit Hall and into a space filled with wagging tails, happy faces, and stress-relieving cuddles. The bark park offers attendees a joyful retreat where they can recharge emotionally while making lasting memories. This one-of-a-kind experience not only creates buzz and excitement at Scientific Sessions but also gives your brand the chance to shine as the supporter of an activation everyone will be talking about. Plus, your sponsorship goes further—helping local shelter dogs find loving homes and supporting a meaningful community cause.

Benefits:

• 20’x30’ branded Bark Park space in the Exhibit Hall feature:
  • 3’H pony walls with solid graphic panels on the front and clear plexiglass along the sides for visibility.
  • Four (4) park benches and green carpet to create a welcoming, park-like feel.
• Sponsor recognition in Bark Park include:
  • Sponsor logo incorporated into four (4) exterior panels of the Bark Park.
  • Custom 8’W x 8’H floor cling at the entrance highlighting the sponsor.
• Optional: Sponsor may provide branded bandanas for the visiting dogs to wear.
• Promotional handout table provided at the entrance of Bark Park for Supporter’s use. Items must be pre-approved by the ADA. Production and shipping responsibility of the supporter.
• ADA will partner with a local animal shelter to bring dogs to the meeting and will provide a donation to that program to assist in furthering the program’s mission.
• Supporter will be recognized in the mobile app and on-demand platform.

Price: $50,000 (Exclusive Opportunity)

For more details or to create a custom package, please contact:

Prominently display your advertising message and highlight your brand on hotel shuttles running to and from the Walter E. Washington Convention Center in Washington, D.C.  for the duration of the meeting, June 18th – 21st, 2027. Exterior bus advertising reaches not only the 10,000+ Scientific Sessions attendees but also residents and tourists around the Washington, D.C. area. Two fleets of buses are available. Buses will pick up and drop off in front of the Walter E. Washington Convention Center.

Benefits:

• Seven (7) buses included in the fleet package to include:
  • Production of 10 identical full ribbons (2’ H x 30’ W) for installation on passenger boarding side AND driver side of 3 motorcoaches plus passenger boarding side of 4 motorcoaches.
• Your company’s logo will be prominently featured on all bus route informational print materials, as well as on signage at the convention center and each participating hotel, ensuring widespread recognition throughout the event.
• Supporter will be recognized in the mobile app and on-demand platform.

Price: $100,000 per fleet (two fleets available; 7 buses / 10 graphics per fleet)

Additional Opportunities Available:

• Additional artwork creatives: $425 per creative.
• Upgrade to a half-wrap for 4 motorcoaches for $28,000.

Give attendees a comfortable place to pause, connect, and recharge between sessions with the Concourse Connection Lounge. Located in a high-traffic concourse area, this inviting space offers comfortable seating and a convenient gathering place while providing the supporter with prominent, repeated brand exposure throughout the meeting.

Benefits:

• Exclusive sponsorship of the Concourse Connection Lounge.
• Supporter branding will be prominently showcased on the lounge’s large digital display through one (1) 30-second video, rotating with a 30-second ADA advertisement in a continuous 60-second loop.
  • Digital Screen specs - 1792 W x 832 H p
• Supporter recognition on a double sided Concourse Connection Lounge meterboard.
• The Supporter must provide graphic artwork before the signage deadline to be approved by ADA.  
• High-visibility location within the convention center concourse.
• Continuous brand exposure as attendees unwind, meet, network, and recharge throughout the meeting.
• Supporter recognized in the mobile app and on-demand platform.

Price: $40,000 (Exclusive Opportunity)

Capture attendees attention as they make their way to and from the Exhibit Hall. This high-traffic digital media opportunity provides prominent brand visibility throughout the concourse, delivering repeated exposure during key exhibit hall hours.

Benefits:

• One (1) 30-second spot rotating within an exclusive 300-second loop, alongside American Diabetes Association and exclusive industry-supported advertising, displayed on a total of nine (9) screens in the concourse area, including:
  • Eight (8) - Overhead Displays
    • Specs – 1920 W x 1080 H p
  • Concourse B Banner
    • Specs – 1664 W x 384 H p
• Spots run from June 18 – 21, 2027.
• Motion ads can display your company name, logo, messaging, and/or booth number throughout the day.
• Analytic reporting – rotation schedule, number of times viewable.
• Audio is NOT available.
• Ads may be static or motion (supporter responsible for all production costs and delivery of file in specified format/length).
• The Supporter must provide graphic artwork before the signage deadline to be approved by ADA.  
• Supporter will be recognized in the mobile app and on-demand platform.
• 7 spots available!
   

Price: $25,000 (Limited Opportunity)

Bundle & Save: Extend your presence with the Convention Center Entrance Digital Media Package and Concourse Digital Media Package for $55,000 per slot, creating a complete branding experience from the main entrance to the Exhibit Hall.

Seize the opportunity to elevate your brand with impactful digital advertising! Share your message with attendees on dynamic displays located in the lobby entrance of the Walter E. Washington Convention Center. Hurry—only 7 spots available!

Benefits:

• One (1) 30-second spot rotating within an exclusive 300-second loop, alongside American Diabetes Association and exclusive industry-supported advertising, displayed on a total of six (6) screens in the lobby area, including:
  • South Skywalk Video Wall
    • Specs – 1440 W x 480 H p
  • North Skywalk Video Wall
    • Specs - 2640 W x 675 H p
  • Two (2) - East Salon Flags
    • Specs - 384 W x 1664 H p
  • Two (2) - West Salon Flags
    • Specs - 384 W x 1664 H p
• Spots run from June 18 – 21, 2027.
• Motion ads can display your company name, logo, messaging, and/or booth number throughout the day.
• Analytic reporting – rotation schedule, number of times viewable.
• Audio is NOT available.
• Ads may be static or motion (supporter responsible for all production costs and delivery of file in specified format/length).
• The Supporter must provide graphic artwork before the signage deadline to be approved by ADA.
• Supporter will be recognized in the mobile app and on-demand platform.
• 7 spots available!
   

Price: $35,000 (Limited Opportunity)

Make a bold impression in the heart of the Exhibit Hall with a high-impact Column Wrap. Strategically positioned throughout the hall, these large-format graphics transform existing architectural columns into highly visible branding opportunities, helping your company stand out as attendees navigate the exhibit floor.

Benefits:

Make a lasting impression with exclusive digital visibility inside Exhibit Hall A. Your company’s branding will be featured across two digital screens, providing prominent and repeated exposure as attendees explore the Exhibit Hall throughout the meeting. This exclusive opportunity allows your brand to stand out in one of the event’s most highly trafficked spaces.

Benefits:

• Two (2) opportunities available at $25,000 each
  • Specs - 2640 W × 675 H pixels
• Digital spot will run June 18–21, 2027.
• Static or motion ads may feature your company name, logo, messaging, and/or booth number, providing repeated exposure throughout the day.
• Post-event analytics will include the rotation schedule and total number of times the ad was displayed.
• Ads may be static or motion; supporter is responsible for all production costs and delivery of the final file according to the required specifications and length.
• The Supporter must provide graphic artwork before the signage deadline to be approved by ADA.
• Audio is not available.
• Supporter will receive recognition in the mobile app and on-demand platform.
   

Price: $25,000 each (Limited Opportunity)

Gain an edge and drive traffic to your booth by purchasing an exclusive timeslot for a staff-driven material handout at the Exhibit Hall entrance of your choice.

Benefits:

• Includes your preferred time at the Exhibit Hall entrances for up to two (2) of your staff members to hand out items. (Timeslots available on a first come, first served basis).
• Time slots available:
  • Friday, June 18th
    • 6:30pm – 8:30pm
  • Saturday, June 19th
    • 10:00am – 1:00pm
    • 1:00pm – 4:00pm
  • Sunday, June 20th
    • 10:00am – 1:00pm
    • 1:00pm – 4:00pm
  • Monday, June 21st
    • 10am – 12pm
    • 12pm – 2pm
• Supporter is responsible for production and shipping of handout materials. ADA must pre-approve materials.
• Supporter responsible for providing registered staff members.
• Supporter will be recognized in the mobile app and on-demand platform.

Price: $15,000 per time slot

Showcase your company near your exhibit booth with a 5’ W x 5’ H or an 8’ W x 8’ H floor graphic. This is a great opportunity to reach attendees of the 2027 Scientific Sessions as they explore the exhibit hall.

Benefits:

• Graphics are prominently displayed in the exhibitor hall near your booth at the Walter E. Washington Convention Center.
• oIncludes production and installation of graphics.
• ·The Supporter must provide graphic artwork before the signage deadline to be approved by ADA.
• Supporter will be recognized in the mobile app and on-demand platform.
• Limited Opportunity

 
Price:

• 5’ W x 5’ H - $10,000
• 8’ W x 8’ H - $15,000

Drive attendees into the Exhibit Hall and directly to your booth with this interactive scavenger hunt experience. Eight participating supporters will each be assigned a unique Washington, DC-themed icon for attendees to find at their booth. Once attendees locate the icon and engage with the participating supporter, they’ll receive a stamp on their scavenger hunt card and a giveaway provided by the supporter. With eight stops and eight opportunities to collect prizes, this activation encourages attendees to explore the Exhibit Hall while creating meaningful interactions with participating companies.
 

Benefits:

• One of only eight supporter opportunities available.
• Supporter name and booth number featured on the official Exhibit Hall Scavenger Hunt card.
• Scavenger Hunt cards distributed in attendee registration bags.
• Each supporter receives a unique Washington, DC-themed scavenger hunt icon to display within their booth.
• Drives attendees directly to the supporter’s booth to locate their assigned icon.
• Opportunity to engage attendees and provide a supporter-supplied giveaway at the booth.
• Supporter is responsible for providing a giveaway for participating attendees at their booth.
• Supporter provides a stamp to attendees after completing the scavenger hunt stop.
• ADA to provide stamp and booth sign.
• Supporter recognized in the mobile app and on-demand platform.

Price: $7,500 (Limited opportunity, 8 available)

Enhance visibility and drive traffic throughout the Exhibit Hall with branded Street Signs strategically placed in two high-traffic locations. These signs help attendees navigate key destinations while prominently showcasing your company’s branding in one of the busiest areas of the meeting.

Benefits:

• Each sign features two sponsor branded cubes, providing a total of eight unique graphic panels, perfect for creative messaging, product highlights, or corporate branding.
• Sign will include an arrow that points to your exhibit booth.
• Graphics are prominently displayed in the exhibit hall near at the Walter E. Washington Convention Center (Location to be determined by ADA)
  • Includes production and installation of graphics.
• The Supporter must provide graphic artwork before the signage deadline to be approved by ADA.
• Supporter will be recognized in the mobile app and on-demand platform.

Start the day with energy and focus! This opportunity offers attendees a refreshing morning yoga session, designed to promote wellness, balance, and mindfulness before diving into Scientific Sessions programming. The supporter will enjoy prominent recognition on event signage and the opportunity to align their brand with healthy living and well-being. The yoga session will be held at a hotel conveniently located near the Walter E. Washington Convention Center, with the final hotel location to be determined.
 
Benefits:

• Session scheduled for Saturday, June 19 at 7:00 AM.
• Company logo featured on one hundred (100) branded yoga mats distributed at the session.
• Logo placement on all signage promoting the event.
• Professional yoga instructor provided.
• Full audio setup for instructor and music.
• Food and beverage service offered within the yoga area, with selections coordinated by the American Diabetes Association.
• Supporter will be recognized in the mobile app, and on-demand platform.

Please note: The Morning Yoga Session is scheduled to take place concurrently with the 5K@ADA.
 

Be a key player in kicking off the 2027 Scientific Sessions by supporting the Opening Reception on Friday evening in the Exhibit Hall where attendees get first access to exhibitors and a preview of the Poster Hall. This is a great opportunity to renew connections, gain prominent recognition, and make a memorable first impression. Light hors d’oeuvres and refreshments will be provided.

Presenting Supporter Benefits:

• A featured food station positioned directly adjacent to the sponsor’s booth, driving traffic and visibility.
• Strategically located bars near the sponsor’s booth to increase attendee engagement and booth traffic.
• Ten (10) supporter-branded cabaret tables placed throughout the exhibit hall, offering prime networking touchpoints.
• Sponsor recognition on beverage napkins at all hosted bars, featuring a one-color logo for consistent brand exposure.
• Recognition on all marketing materials promoting the Exhibit Hall Opening Reception.
• Supporter will be recognized in the mobile app and on-demand platform.

Co-Supporter Benefits:

• Strategic placement of bars in proximity to sponsor’s booth to drive traffic.
• Premier recognition in online and onsite promotions, including the attendee Know Before You Go email.
• Recognition on all marketing materials promoting the Exhibit Hall Opening Reception.
• Supporter will be recognized in the mobile app and on-demand platform.

Exhibit Hall Opening Reception Details:

• Date - Friday, June 18, 2027
• Time - 6:30pm – 8:30pm
• Location - Exhibit Hall

Price:

• $30,000 (Presenting Supporter)
• $15,000 (Co-Supporter)

Following the Sunshine Act, the American Diabetes Association® will be hosting all food and beverages.

A professional headshot is essential for making a strong first impression, and attendees will be eager to showcase theirs after the conference. By sponsoring this complimentary headshot opportunity, your company will be remembered not only during the event but also long after attendees return home. The studio will be open on Saturday and Sunday, operating on a first-come, first-served basis to all attendees.

Benefits:

• Designated area in the Exhibit Hall for the Studio (10x20). Location to be determined.
• Message/branding included on email received by attendees after having their photo taken.
• Attendees will receive a branded business card with a link to access their photos after the meeting, ensuring they can easily retrieve their images even if they don’t receive the email. This provides an excellent opportunity to reinforce your company’s brand and support.
• Supporter may place brochures/collateral at Headshot Studio. Items must be pre-approved by the ADA.
• The supporter receives recognition on signage at the studio entrance.
• Recognition in pre-conference communications to all registrants promoting the headshot opportunity at the 2027 Scientific Sessions.
• The supporter can provide staff to greet the attendees and obtain their contact information via lead retrieval.
• Supporter will be recognized in the mobile app and on-demand platform.
   

Distribution of 10,000 registration bags to attendees with your marketing piece included to promote your presence at the meeting and invite them to visit your team in the exhibit hall.

Benefits:

• Inserts must be no larger than 8.5” w x 11”h in size.
• Maximum weight is 3 oz. per insert.
• Supporter required to provide artwork for approval by ADA.
• Printed pieces must arrive by the deadline to be included in registration bags. (production and shipping responsibility of supporter)
• Limited to ten (10) companies to maintain exclusivity.

Corporate Symposia supporters receive a reduced rate to advertise their symposium.

Price:

Command attention in high-traffic areas of the convention center with our striking Stacked Cube opportunity. Positioned in premium locations, these displays offer an exceptional opportunity to boost brand visibility as thousands of Scientific Session attendees make their way through the event. Each unit consists of three 3’ x 3’ cubes stacked vertically, with your custom branding featured on all sides. This bold, multi-surface format creates a dynamic, visually engaging presence that’s impossible to miss.

Benefits:

• Three stacked 3’ x 3’ cubes in a prime location.
• Custom graphics featuring your brand on the cubes
• Includes production of graphics and installation of items or package purchased.
• Supporter must provide graphic artwork before the signage deadline to be approved by ADA.
• Supporter will be recognized in the mobile app and on-demand platform.

Scientific Sessions brings together the diabetes community from across the globe. The World Map gives attendees an interactive way to showcase just how far that community reaches.

A longtime attendee favorite, the World Map invites participants to pin where they're from and see the global reach of Scientific Sessions come to life throughout the meeting. This enhanced experience adds a dedicated photo moment, creating an engaging destination for attendees to connect, capture memories, and share their Scientific Sessions experience, all while providing the supporter with prominent brand visibility.

Benefits:

• Supporter branding on both side panels of the World Map.
• Opportunity to include a supporter-provided QR code directing attendees to an approved webpage or digital resource.
• All supporter graphics, QR code content, and placement are subject to ADA approval.
• Recognition in the Scientific Sessions mobile app and on-demand platform.

Price: $25,000 (Exclusive Opportunity)