The Value of Affiliates in the Online Gaming Ecosystem
Wednesday,April 20, 2022:2:00 PM -2:50 PM
Speaker(s)
Description
The session will discuss the role affiliates play in the U.S. gambling landscape and how tribes can develop relationships and work with affiliate companies. Key points include the general role affiliates play; the different structures of affiliate-operator deals (CPA vs. Rev Share); and the benefits and drawbacks of working with affiliates.
Tracks:
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