Aubade, Paris’s love song to lingerie, is a beautiful premium luxury intimate apparel and swimwear brand that’s been adding a sense of seduction to everyday wear since 1958. The brand’s exquisite silhouettes, intricate laces, and feminine detail truly enhance a woman’s sensuality and give her that sense of mischievous elegance that characterizes romance. Aubade believes their product is made for both women and their men…because at the end of the day, shouldn’t lingerie be all about love?
For Spring Summer 2023, Aubade presents a tribute to Euphoria, which represents the desire for extravagance, to be unique.
It’s about bringing out what was only on the inside and defying codes with intelligence, creativity, and biting wit.
Euphoria is the strength of a new momentum: a message of audacity and optimism. It’s an ode to self-expression and freedom. A desire to break free and play with the unexpected.