AIM® Advanced Intelligence Marketing

AIM®’s CRM capabilities organize host initiatives and identifies critical player touchpoints. Mangers can set automated goals for hosts and host teams, monitor performance and increase accountability for meeting KPIs. With customizable reporting on players, goal tracking and sortable plyer lists, the host dashboard unlocks new levels of productivity and flexibility for hosts.

The email marketing software ties directly into its marketing campaign management features, with matrix-based campaigns, custom offers, tailored content and a direct connection to your player segments.

AIM®’s intuitive email editor allows you to update content and deploy mobile-friendly responsive emails.  It’s the fast, powerful and cost-effective answer as your casino moves from traditional to digital marketing.

A direct marketing campaign needs to be equal parts agile and curate. AIM® takes campaign management to a whole new level with user-friendly query tools and data-driven messaging. With AIM®’s optional mobile apps and player portals, your offers, messaging and reporting are efficient and precise. 

Make every club member feel like they own the floor with our custom players club app. Personalized offers, messages, earnings data and push notifications, all delivered to the palm of their hand. Set your own criteria in AIM and the app does the rest.