HydroMassage Beds and Lounges are innovative amenities that feel great on sore muscles after a workout. Members receive one 10-minute massage per day, and clubs create new profit centers by using HydroMassage to increase premium membership sales or adding $10-$20 extra to the monthly membership. From a marketing standpoint, HydroMassage helps attract new members and increase close rates for prospective members on club tours. Clubs with the best usage rates set-up HydroMassage Zones, which include multiple units in a semi-private room with relaxing spa dcor.